About Jeffrey L. Bowman
Enterprise growth executive with $1B+ P&L accountability, driving end-to-end commercial strategy across global, multi-brand portfolios. Proven architect of revenue acceleration, brand transformation, and demand expansion within complex Fortune 100 environments spanning telecommunications, technology, consumer packaged goods, retail, hospitality, beauty & wellness, financial services and consumer durables. Leadership foundation includes senior roles across Ogilvy Consulting, Reframe Consulting, Dell Technologies, Pepsi-Cola, Molson Coors, Sears Holdings, and Whirlpool Corporation, leading high-performance, cross-functional teams across marketing, sales, product, analytics, and operations. Founder of a strategic growth advisory firm partnering with Fortune 500 C-suite leaders to unlock total addressable and serviceable market opportunity. Since 2015, led 50+ enterprise engagements across CPG, technology, beauty, financial services, digital media, hospitality, retail, and consumer durables—translating growth strategy into measurable revenue, margin expansion, and enterprise value creation. Author of Reframe The Marketplace: The Total Market Approach to the New Majority, advancing a data-driven growth framework centered on capturing the total addressable market opportunity in increasingly diverse and digitally mediated economies.
As Seen In
Books
Speaking
Key Speaking Topics
Marketplace
- Cross-Cultural and Poly-Cultural Insights From The Inside, Out
- Cultural Content For The New Marketplace
- Customer Experience and Engagement in the Age of Acceleration
- Customer Segmentation for the Total Addressable Market (TaM)
- Future Proofing Brands and Businesses - Inclusive Growth
- Marketplace Measurement and Effectiveness
- Marketplace Personalization and The Customer Experience
- The Reframe Cross-Cultural Index and Why It Matters To Brands and Businesses
- The Reframe Cultural Maturity Assessment
- The Reframe Marketplace Change Approach to Growth and Change
Past Keynote and Speaking Events
Industry Associations and Conferences
- Advertising Research Federation (ARF)
- American Advertising Federation (AAF)
- American Association of Advertising Agencies (4As)
- Americans For The Arts
- American Marketing Association (AMA)
- Association for National Advertisers (ANA)
- South by Southwest Interactive (SXSWi)
Brands and Businesses
- Ford Foundation
- MetLife
- MolsonCoors
- Planned Parenthood
- Prudential
- Publicis - Razorfish
- Restaurant Associates
- The SC Johnson Wax and Company
- Verizon
- WPP - Ogilvy & Mather
Educational Institutions
- Clark Atlanta University (CAU)
- The University of California - Los Angeles (UCLA)
- The University of Mississippi
- South Carolina State University (SCSU)
- Saint John’s University
